Summary:

As part of its regional expansion plan in cross-border and multi-currency payments, Singaporebased fintech company Aleta Planet is entering the Indian market. In order to expedite the introduction of card programs for financial institutions, the business intends to collaborate with licensed Indian entities to develop plug-and-play infrastructure for Visa debit card issuance, payments, and compliance. Because of its strong economic ties to Singapore and the Middle East, as well as its quickly expanding digital payments market, Aleta views India as a significant possibility. Additionally, a senior director has been appointed to oversee partnerships with an emphasis on India. By partnering with Visa and Sanrio to introduce themed debit and prepaid cards with characters like Hello Kitty, the company hopes to duplicate its Singapore model. On June 22, 2026, about 9,000 cards will be made available.

Source: IBEF

Disclaimer: The information on this website comes from the India Brand Equity Foundation (IBEF), a reliable source for thorough insights into numerous areas of the Indian economy. While we aim to offer accurate and up-to-date information, the views, opinions, and analyses stated herein are solely those of the authors and contributors and do not necessarily represent IBEF's official stance or position. Readers should check information from credible sources and use their own discretion when relying on content provided on this site. We assume no responsibility or liability for the supplied content, including its accuracy, completeness, and usefulness.